
Hi! I’m Dena. I help childcare business owners and leaders build profitable, thriving businesses without the overwhelm of figuring everything out on their own.
Thinking about starting a family home program, childcare center, or preschool but have no idea where to begin? 😫
Grab the Daycare Starter Bundle to start your own childcare business for only $7 🙌
Download my 12-step guide on how to start, two state approved parent handbooks, budget template to determine profitability, and advertising bundle to fill your enrollment spots!
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5 Steps to Starting A Profitable Childcare Business from Scratch.
How to launch your very own successful family home program, childcare center, or preschool even if you're starting from zero and lack the knowledge and funding you need.
Unlock the funding you need to start your dream childcare business, no matter your financial situation.
This in-depth training covers traditional and creative funding methods, how to apply for grants and secure funds even without a strong credit score or savings.
Grab my FREE Daycare Starter Guide to start your own childcare business.
If you don’t know where to start, this 12 step guide to starting your own center or in-home daycare is perfect for you! Click the button to get instant access and download. It’s super easy and absolutely free!

I Have Everything You Need To Create Your Dream Childcare Business.
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10 WAYS TO MAX OUT YOUR DAYCARE ENROLLMENT
As a provider of early childhood education and care, you know enrollment is key to success. However, it can be challenging to come up with ideas to fill those empty spaces, and as you probably know, if you have open spaces, you are leaving massive money on the table.
By following these simple tips, you should see an increase in child care enrollment!

6 Creative Ways to Celebrate Your Teachers During Teacher Appreciation Week
Let’s take the opportunity during this special week to thank our wonderful teachers that help our children and impact their future. Research shows that when our teachers feel appreciated, they are happier and more satisfied with their profession.

6 Must-Do’s When Giving A Tour of Your Childcare Center or Daycare
When parents walk through the door of your child care program, they are looking for a 2nd home and a place they can TRUST. That is why once they come in for a tour, it is crucial that they are provided with a LOVE IT experience that makes them excited and ready to enroll their child before they leave.

Taking Care of Yourself as a Childcare Provider: 8 Essential Mental Health Tips
Taking care of your mental health is an absolute priority. But unfortunately, as early educators, we often believe we must be there for everyone else and give to everyone else first before taking time for ourselves.

33 Must-Have Daycare Supplies, Toys, & Essentials to Buy on Amazon
If you're a daycare or preschool owner or childcare center director, you know that it can be tough to keep your daycare stocked with all the furniture, equipment, supplies, and toys you need. That's why I've compiled this list of 30 of my favorite must-have daycare items on Amazon!

How to Effectively Handle a Complaint to Your State Licensing Department
You will encounter many unpleasant situations as a childcare provider or daycare owner. One always difficult situation is when a parent or staff member files a complaint with your state's licensing department.

Don’t Miss Out on Free Grant Money for Your Preschool or Daycare!
ALL preschools and centers should apply for the ERC! Most childcare centers and preschools can get on average $150k - $250k depending on how many staff they have, but most don't even know that the ERC exists or that they qualify.
And yes, you can qualify even if you received PPP money. We did!

4 Weeks of Healthy Meal Ideas for Daycare Providers
As a daycare provider, planning healthy and nutritious meals that meet your state’s guidelines is important. Offering healthy menu options to your students ensures their health and well-being while also providing them with the essential nutrients they need to grow and learn in a safe environment.
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Hi, I’m Dena!
I know firsthand how overwhelming it can feel to start or grow a childcare business. I've been in your shoes—and that’s exactly why I’m here. With over 21 years of experience as a daycare center director, I’ve learned what works (and what doesn’t!) when it comes to building a childcare business that’s not just surviving, but truly thriving.
Through my consulting, signature courses, handbooks, templates, and bundles, I’ve been blessed to help thousands of providers across the U.S. and Canada launch and grow their childcare businesses. My goal? To reduce your stress and help you create a joyful, thriving environment for the families and staff you serve.
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WANT TO START YOUR OWN DAYCARE BUT DON’T KNOW WHERE TO START?
Grab my FREE Daycare Starter Guide to start your own childcare business.
If you don’t know where to start, this 12 step guide to starting your own center or in-home daycare is perfect for you! Click the button to get instant access! It’s super easy and absolutely free!